Tag Archives: Buyer Personas

The Beginner’s Guide to Defining Buyer Personas

The Beginner’s Guide to Defining Buyer Personas

Making buyer personas is one of the finest ways to provide content and organize marketing campaigns that genuinely connect with your target audience. Buyer persona marketers saw 73% more conversions than non-users, according to Sales for Startups. After all, how will you market your goods or services if you don’t …

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